Online marketing · Google Partner · since 2012
Online marketing & PPC advertising
Online marketing and PPC advertising built on data. We manage Google Ads, Meta Ads on Facebook and Instagram, TikTok Ads and the new ChatGPT ads. As a certified Google Partner, we set up accurate GA4 tracking first and only then spend your budget — you see every euro in a monthly report.
- projects since 2012
- 600+
- average from 62 Google reviews
- 4,9★
- monthly PPC campaign management
- from €300
- offices · SK, CZ and AT
- 5
In short
Everything that matters in one place
- What we do
- Performance online marketing — PPC campaigns, SEO, social media, email and content marketing, tracking and reporting.
- Channels
- Google Ads (Search, Shopping, Display, YouTube), Meta Ads, TikTok Ads, LinkedIn and ChatGPT ads.
- Who it's for
- For companies and e-shops in Slovakia, the Czech Republic and Austria that want measurable inquiries and sales from their advertising.
- Price
- PPC campaign management from €300 per month + media budget, full-service online marketing from €600 per month.
- Tracking
- Google Analytics 4, Google Tag Manager including server-side, Consent Mode and conversions directly in campaigns.
- Certifications
- Certified Google Partner and Microsoft Partner.
- Experience
- Since 2012, more than 600 projects, rated 4.9 from 62 Google reviews.
Why ads don't make money
Why don't PPC campaigns make money?
Usually not because of a bad budget, but because of bad data. A campaign that doesn't know what a conversion means for you optimizes for clicks — and clicks don't pay invoices. That's why we start with tracking, not ads.
I want a campaign auditCampaigns can't see real conversions
Without properly configured GA4, Tag Manager and conversions in Google Ads and Meta, the algorithms learn from the wrong signals. The result is cheap but low-quality traffic.
Every channel lives its own life
One person runs Google Ads, another handles social media, a third the website. Nobody sees the whole customer journey, so the budget can't be shifted to where it actually makes money.
You don't know what your ads brought in
The invoice for campaigns arrives every month; an overview of results doesn't. From us, you get a monthly report with cost per conversion, ROAS and recommendations for the next month.
Customers ask ChatGPT, not Google
Some people now look for suppliers in AI assistants. We cover this in two ways — paid ChatGPT ads and organic visibility through SEO, AEO and GEO.
What we offer
Complete online marketing
From marketing strategy to execution. As an ad agency that also builds websites, we can adjust both campaigns and landing pages without waiting on another vendor.
management from €300 / month
Google Ads management
Performance PPC campaigns on Search, Shopping, Display and YouTube. Campaign structure, keywords, ad copy and bid optimization based on real conversions.
management from €300 / month
Meta Ads — Facebook and Instagram
Facebook and Instagram advertising from target audiences to creative. Remarketing to website visitors and campaigns for inquiries, sales and brand.
new channel
ChatGPT ads →
ChatGPT Ads — your brand below the answer at the very moment a customer describes exactly the problem you solve. Strategy, contextual targeting and tracking via the OpenAI Pixel.
long-term growth
SEO optimization →
Technical SEO, on-page optimization, content strategy and preparing your website for AI assistant answers (AEO and GEO).
content and ads
Social media and TikTok Ads
Management of Facebook, Instagram, LinkedIn and TikTok accounts — content calendar, graphics, copywriting, post scheduling and community management.
automations
Email marketing
Platform selection (Mailchimp, Ecomail), templates, automated sequences, list segmentation, personalization and A/B testing.
copy and video
Content marketing
Blog articles, infographics, whitepapers and video content. SEO copywriting that answers customers' questions and leads them to get in touch.
the foundation of everything
Analytics and reporting →
GA4, Google Tag Manager, conversion tracking and clear monthly reports. Decisions backed by data, not gut feeling.
more from the same traffic
CRO and A/B testing
We test variants of landing pages, forms and calls to action. A better conversion rate makes every subsequent ad conversion cheaper.
Not sure which channel is worth it for you?
We'll look at your market and your existing data. Within 48 hours you'll have a proposal for channels, budget and a price.
Included in every management plan
What does PPC campaign management include?
Campaign management isn't a one-time setup. It's monthly work with data, creative and budget — and you see concrete numbers behind every step.
I want campaign managementAudit and strategy
Analysis of the current state and competitors, plus a proposal for channels and budget.
Conversion tracking
GA4, Tag Manager, enhanced conversions and offline conversions from your CRM.
Campaign structure
Campaigns, ad groups and keywords built around what makes money.
Copy and creative
Ad copy, banners and visuals for Google and social media.
Ongoing optimization
Creative testing, bid adjustments, negative keywords and budget shifts.
Remarketing
Reaching people who have already visited your website but haven't bought yet.
Monthly report
CTR, CPC, conversion rate, cost per conversion and ROAS with recommendations.
GDPR compliance
A cookie banner with consents and Google Consent Mode so tracking complies with the law.
Data and tracking
Performance marketing built on data
Google Ads and Meta algorithms are only as good as the signals you send them. That's why, before launching campaigns, we set up tracking from the ground up — Google Analytics 4, Tag Manager including server-side, Consent Mode and enhanced conversions. We can feed inquiries from your CRM back into campaigns as offline conversions. The algorithm then learns from real customers, not clicks.
GA4
Events, conversions and e-commerce
Server-side
Tag Manager on your own server
Consent Mode
GDPR-compliant tracking
Enhanced
Enhanced and offline conversions
Looker Studio
Dashboards and reports
OpenAI Pixel
ChatGPT ad tracking
Our work
Campaigns for real companies
Rezidencia Severná
Strategy, PPC campaigns on Google and Facebook, social media content
Foodatelier
Complete online marketing, Facebook and Google Ads campaigns, copywriting
Zdravé ovocie
Marketing strategy, Google Ads campaigns and social media content
Spaghetti Leviathan
PPC campaigns, Facebook and Google Ads, social media management
PPI Adhesive Products
B2B online marketing, social media content and banner design
DEVLEV
Custom website and PPC campaigns for an architecture studio
Campaign audit
Where is your money really going?
The first consultation is free and non-binding. We'll look at your campaigns, tracking and competitors and tell you straight what works, what doesn't and where to move your budget.
Pricing
How much does online marketing cost?
Prices are indicative, for the entry level of monthly management. You pay the media budget directly to Google or Meta. You'll get an exact quote after a free consultation — within 48 hours and with no obligation.
PPC campaigns
from €300
per month + media budget
- ✓Google Ads or Meta Ads management
- ✓Tracking and conversion setup
- ✓Copy, creative and remarketing
- ✓Monthly report and optimization
Full-service marketing
from €600
per month + media budget
- ✓PPC in both Google Ads and Meta Ads
- ✓Website SEO optimization
- ✓Social media management
- ✓Email marketing and reporting
Custom
custom quote
depending on channels and markets
- ✓Campaigns for SK, CZ and AT
- ✓ChatGPT ads and TikTok Ads
- ✓Server-side tracking and dashboards
- ✓CRO and A/B testing
What does the price depend on?
On the number of channels and campaigns, the amount of creative we produce, the number of markets and languages, and the state of tracking on your website. If one channel is enough to start with, we'll tell you straight away — there's no point paying for management you won't use.
Comparison
Agency, in-house marketer or DIY?
| Ad agency (MR. Digital) | In-house marketer | DIY | |
|---|---|---|---|
| Channels | Google Ads, Meta, TikTok, LinkedIn, ChatGPT, SEO | Depends on one person's experience | Usually one channel |
| Tracking | GA4, server-side GTM, offline conversions | Often without technical support | Basic or none |
| Certification | Google Partner and Microsoft Partner | Varies | — |
| Website and landing page changes | In-house — we build websites ourselves | Through another vendor | Through another vendor |
| Reporting | Monthly report with recommendations | As agreed | Numbers straight from the ad accounts |
| Coverage | A team — campaigns keep running during vacations | Dependence on one person | Dependence on your time |
| Cost | from €300 per month + budget | Salary, payroll taxes and tools | Your time and trial and error with your own budget |
If you have an in-house marketer, we're happy to help them with tracking and the technical side.
Process
How we do marketing
From the first call you have one person who knows both your campaigns and your website. You can also follow the progress of our work in the Client Zone app.
01
Free consultation
We understand your goals, margins and customers. You'll have a price within 48 hours.
02
Audit and strategy
We analyze the current state and competitors and propose channels and budget.
03
Tracking
We set up GA4, Tag Manager, conversions and consents so every campaign has data.
04
Campaign setup
PPC campaigns, SEO, creative and automations according to the agreed strategy.
05
Optimization
We continuously test creatives, adjust bids and shift budget.
06
Reporting and scaling
A monthly report with results and a plan for where and how to grow next.
Related services
Ads need a good website
SEO, AEO and GEO
Visibility on Google and in ChatGPT and Gemini answers.
ChatGPT ads
A new ad channel now available to Slovak companies too.
Web analytics
Google Analytics 4, Tag Manager and conversion tracking.
Website development
A fast custom website that turns visits into inquiries.
E-commerce solutions
An e-shop connected to feeds, Shopping campaigns and tracking.
Branding and graphics
A visual identity that campaign creative builds on.
Photo and video
Original photos and videos for ads and social media.
Blog
Articles on marketing, AI, the web and e-commerce.
Where we work
An ad agency across Slovakia
We can run campaigns from anywhere, but every city's market is different. We have offices in Banská Bystrica, Bratislava, Poprad, Liptovský Mikuláš and Zlín, and we work for companies from Slovakia, the Czech Republic and Austria.
FAQ
Frequently asked questions
Didn't find your answer? Email us at info@mrdigital.sk or call +421 949 612 022.
Ask usHow much does online marketing management cost?
Monthly PPC campaign management (Google Ads, Meta Ads) starts from €300 + media budget. Full-service digital marketing including SEO, social media and email marketing costs from €600 per month. We'll prepare a specific quote based on your goals and budget — within 48 hours of a free consultation.
What does Google Ads management include?
An account audit or new setup, campaign structure across Search, Shopping, Display and YouTube, keyword selection, ad copy, conversion setup and ongoing bid and budget optimization. Every month you get a report with results and recommendations.
Do you also do Facebook and Instagram advertising?
Yes. We set up Meta Ads campaigns on Facebook and Instagram from target audiences and creative to remarketing to website visitors. We also manage TikTok Ads and LinkedIn campaigns.
How do you measure PPC campaign performance?
We use Google Analytics 4, Google Tag Manager (including server-side) and conversion tracking on the website and in campaigns. We monitor CTR, CPC, conversion rate, cost per conversion and ROAS. Details on tracking setup are on the web analytics page.
What return on investment can I expect from PPC advertising?
It depends on your industry, competition, margins and website quality, so we don't promise it in advance. What we can promise is that you'll see it — we measure conversions and their value directly in the campaigns and optimize every campaign based on data, not click counts.
What media budget do I need?
It depends on your market, competition in the auction and your goals. You pay the media budget directly to Google or Meta, separately from our management fee. In our quote we'll propose a starting budget and adjust it together based on results.
Do you also do ChatGPT advertising?
Yes. ChatGPT is a new ad channel, and more and more people search there instead of Google. We set up campaigns, prepare the materials and measure what actually comes from it. We cover this in detail on the ChatGPT ads page. It makes sense to combine it with SEO, AEO and GEO so AI also recommends you in organic answers.
What does SEO optimization include?
A technical website audit, on-page optimization (meta tags, content structure, speed), keyword research, SEO content creation, link building and monthly ranking reports. SEO results become visible after 3 to 6 months. More on the SEO, AEO and GEO page.
Do you also manage social media?
Yes, we offer complete social media management — Facebook, Instagram, LinkedIn and TikTok. It includes a content calendar, graphics, copywriting, post scheduling, community management and monthly reporting with metrics analysis.
Can you help with email marketing too?
Yes, we set up email marketing from A to Z — platform selection (Mailchimp, Ecomail), template design, automated sequences, list segmentation and A/B testing.
Are you a certified Google Partner agency?
Yes, MR. Digital is a certified Google Partner and Microsoft Partner. We've been doing online marketing since 2012 and have completed more than 600 projects in that time.
Do you only work for companies from Banská Bystrica?
No. We have offices in Banská Bystrica, Bratislava, Poprad, Liptovský Mikuláš and Zlín, and we run campaigns for companies in Slovakia, the Czech Republic and Austria. We work together in person or online.
Google review · Banská Bystrica
“A marketing agency that has stood by us since our very beginning. They built our website, create all our social media content and run our marketing campaigns.”
Google review · Bratislava
“We've worked together on two projects, which shows how satisfied we were with the first one. A professional and expert approach.”
Google review · Bratislava
“They built us a comprehensive e-learning platform and also helped refine our ideas and the overall project strategy.”
Google review · Banská Bystrica
“From the very start to the completion of the project, they took care of every detail and built us a beautiful website.”
Google review · Banská Bystrica
“After experience with other suppliers, I can only recommend them. Their expertise and approach won me over. Thank you for the collaboration!”