Monli — product photography

MONLI sells women's and men's wallets and handbags through its own e-shop. When shopping online, customers cannot hold the product in their hands, so the photos must show the quality of the material, color, craftsmanship and size as faithfully as possible.

The goal was to create a consistent set of photos that sells the product details in the e-shop, sparks emotion on social media and fits the brand's new visual identity.

Studio product photography
We photographed the wallets on a clean white background with soft light and a natural shadow. Shots like these work well in the e-shop catalog, in product comparisons and in ads. We shoot them from several angles: front, side and open, so customers can see the inner compartments and zipper.

Material and brand details
Separate close-ups capture the leather texture, gold zippers, stitching and the embossed MONLI monogram. It is the detail that convinces customers of the quality and replaces touching the product in a store.

Outdoor lifestyle photography
We photographed the handbags and wallets in real-life use on the street in daylight: in hand, over the shoulder, with a knitted sweater and jeans. The shots show the product's size, how it is worn and how it pairs with clothing. They are suitable for social media, banners and the e-shop homepage.

Styled shots
We also photographed selected products in a styled scene on soft fabric that highlights the color of the leather and the metal MONLI name plate. These photos are used for campaigns and new arrivals.

Editing and web preparation
We color-matched, retouched and exported the photos in formats for the e-shop and social media so they load quickly and the product colors match reality.

MONLI now has a consistent set of product and lifestyle photos that faithfully show the quality of the leather and craftsmanship in the e-shop and present the brand in real life on social media. The photos build on the MONLI identity, which we also designed, and are used in the monli.sk e-shop, which we built.

Frequently asked questions
What photos were created for the MONLI brand?
Studio product photos of wallets on a white background, close-ups of the leather, zippers and embossed logo, outdoor lifestyle photos of handbags and wallets, and styled shots for campaigns.

Why are quality product photos important for a fashion accessories e-shop?
Customers cannot hold the product in their hands online. Close-ups of the material and lifestyle photos show them the quality, color, size and how it is worn, which increases trust and sales.

Who shot the MONLI product photos?
The product and lifestyle photos for MONLI were created by MR. Digital Studio, a digital agency from Banská Bystrica, which also designed the brand's logo, design manual and the monli.sk e-shop.