Facebook Ads image sizes

Image size is an important factor in creating effective Facebook ads. The right size ensures your images display correctly and in maximum quality without cropping or distortion. Here's an overview of recommended image sizes for different types of Facebook ads:

Facebook page profile picture

• Recommended size: 180 x 180 pixels
• Minimum size: 180 x 180 pixels
• The image should be square and at least 180 x 180 pixels. Facebook automatically crops it into a circle, so it's important to choose an image with a suitable center.

Facebook page cover photo

• Recommended size: 820 x 312 pixels
• Minimum size: 400 x 150 pixels
• The image should have an aspect ratio of 2.7:1. Choosing a higher-resolution image will give you better quality.

Image for Facebook News Feed posts

• Recommended size: 1200 x 630 pixels
• Minimum size: 476 x 249 pixels
• This size guarantees that your image displays correctly in the News Feed. An aspect ratio of 1.9:1 is recommended.

Image for Facebook News Feed ads

• Recommended size: 1200 x 628 pixels
• Minimum size: 254 x 133 pixels
• As with News Feed posts, an aspect ratio of 1.9:1 is recommended.

Image for Facebook right column ads

• Recommended size: 1200 x 628 pixels
• Minimum size: 254 x 133 pixels
• This type of ad appears in the right column on Facebook. The same size as for News Feed ads is recommended.

Image for Facebook Instant Articles cards

• Recommended size: 1080 x 1080 pixels
• Minimum size: 254 x 133